This tagline is dead. It has ceased to be.

Have you ever had a clever joke or thought or idea that you couldn't wait to tell someone, and you waited and waited and waited for the right moment to tell them and just as you were about to ... you realized that it really wasn't at all as clever as you originally though and was a bit too obscure?

That's why there's a perpendicular joke for St. Patrick's Day and it doesn't even involve falling off a barstool.
Happy St. Patrick's Day!